Avon Tyres, one of the motorcycle industry’s longest-established tire brands, will receive a fresh focus as part of the wider Goodyear group of brands. Having incorporated Avon into its family in 2022, Goodyear is looking ahead to the future with a reinvigorated approach to the Avon brand.

Avon Cobra Chrome tyre

Avon Tyres will receive a fresh focus as part of the wider Goodyear group of brands.

The incorporation of Avon into Goodyear’s portfolio gives riders access to more industry- leading tyres across various motorcycle sectors. The new, more focused, Avon range includes the Cobra Chrome tire for cruiser and custom bikes, as well as the popular Roadrider MKII sports touring design.


Check out all of our Avon tyre reviews here…


Furthermore, Avon will continue to produce the 3D SUPERSPORT hypersport tire, Spirit ST and Streetrunner sport touring products, Trailrider and Trekrider for adventure use, Safety Mileage MKII and Speedmaster MKII classic designs, and the Viper Stryke for scooters. This focus on key designs ensures the Avon brand still offers riders its most popular products. Goodyear’s long-term strategy for Avon focuses on further developing its motorcycle centre of excellence in Montlucon, France.

The new, more focused, Avon range includes the Cobra Chrome tire for cruiser and custom bikes, as well as the popular Roadrider MKII sports touring design.

The new, more focused, Avon range includes the Cobra Chrome tire for cruiser and custom bikes, as well as the popular Roadrider MKII sports touring design.

Ben Hoge, General Manager, Motorcycle Europe, Goodyear, stated: “Avon has a proud history and exciting future. As we plan for 2024 and beyond, we will reveal new product lines, technology upgrades and clear market positioning for Avon and our other brands.”

In addition to this continued commitment to motorcycle tyres, the Avon brand will remain a key part of Goodyear’s portfolio in the passenger vehicle segment.


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