Ducati has expanded its Ducati Factory Made (DFM) customisation programme to include the Multistrada V4 Rally, giving adventure riders the opportunity to configure highly personalised versions of the long-distance touring machine directly from the factory. Press: Ducati

Announced from Borgo Panigale, Bologna, the move follows the initial introduction of the Factory Made programme with the wider Multistrada V4 range and marks another step in Ducati’s strategy to offer customers near tailor-made motorcycles built to their specifications on the production line. Designed for long-distance travel and exploration, the Multistrada V4 Rally features a 30-litre fuel tank, long-travel Adaptive DSS EVO suspension, and high levels of comfort aimed at riders who cover big distances and varied terrain.

Through the Factory Made programme, customers can personalise both the technical and aesthetic elements of the Multistrada V4 Rally. One of the most prominent areas of customisation is the extensive colour palette, which includes several themed collections. The Icons colours celebrate Ducati heritage, while the Style series offers glossy finishes designed to highlight elegance and modern styling. For riders seeking a more exclusive look, the Sophistication collection introduces distinctive matt finishes.

Additional options include Ducati Performance liveries, which add a more technical appearance inspired by Ducati design, and Ducati Corse liveries, featuring bold colours and racing-inspired combinations that bring the brand’s sporting DNA to the adventure touring platform. Ducati has also incorporated colour choices from the Automobili Lamborghini Ad Personam programme, including Viola Pasifae, Arancio Xanto and Blu Uranus, further expanding the range of premium finishes available.

Beyond paint options, the Multistrada V4 Rally can be customised with different rear subframe finishes, including a titanium version designed to combine strength with reduced weight. Other options include three versions of spoked wheels, multiple Brembo Stylema brake caliper colour choices, and a range of seat configurations, accessory packages and touring equipment.

Ducati says the Factory Made programme allows customers to create a Multistrada V4 Rally that reflects their personal style and travel requirements, while still benefiting from factory assembly and Ducati’s production quality standards. Configuration of the Multistrada V4 Rally DFM is now available through the official Ducati website.

Share this article