Harley-Davidson Australia & New Zealand announced it has extended its military support program via an agreement with Australian Partners of Defence (APOD), offering members a 20% retail sales discount on genuine H-D parts and accessories when purchased directly from any Australian H-D dealership.

Harley-Davidson Australia New Zealand announced it has extended its military support program via an agreement with Australian Partners of Defence (APOD).

Harley-Davidson Australia New Zealand announced it has extended its military support program via an agreement with Australian Partners of Defence (APOD).

H-D say this partnership aims to recognise the incredible sacrifice military personnel have made, and continue to make, in defence of the values our nation holds so dearly. Throughout Australia’s recorded military history, Australian service men and women have participated in numerous conflicts – from “The Great War” in 1914, to more recent conflicts in Iraq and Afghanistan. In addition to protecting our freedom and upholding our values, Australian participation in global military conflict has helped shape our national identity – specifically the much-loved ANZAC spirit.

“Supporting the military has always been a core value of Harley-Davidson”, said Nigel Keough, Managing Director of Harley-Davidson Australia. “Here in Australia, it’s an honour to do our bit in supporting the men and women of the defence force, and we’re thrilled to be extending our partnership program to Australian Partners of Defence.”

H-D say this partnership aims to recognise the incredible sacrifice military personnel have made, and continue to make, in defence of the values our nation holds so dearly.

H-D say this partnership aims to recognise the incredible sacrifice military personnel have made, and continue to make, in defence of the values our nation holds so dearly.

Harley-Davidson has a proud history of supporting current and returned service personnel. 1916 saw the beginning of this long and prosperous partnership, after General “Black Jack” Pershing and his men chased the infamous Pancho Villa out of the U.S. on Harley-Davidson motorcycles. Since then, the company has worked closely with the military department and has manufactured motorcycles specifically used for defence.

Production of military specific Harley-Davidson® motorcycles ended in 1998, but its roots are forever cemented in the military community and run much deeper than producing motorcycles. The newly announced partnership with APOD is further evidence of the company’s loyalty and commitment to all Australian’s who have worn, or continue to wear, the uniform.

The iconic motorcycle brand added Australian Partners of Defence to its well-established military support program.

The iconic motorcycle brand added Australian Partners of Defence to its well-established military support program.

APOD is an Australian owned and operated organisation founded by veteran families, for veteran families. Since 2012, they have been working with businesses of all sizes to deliver exclusive offers to serving Australian Defence Force personnel, reservists, allied forces, veterans and their immediate family members.

The Member Process:

  • APOD members can present either their physical or digital APOD membership card to any Australian Harley-Davidson dealership.
  • Presentation of a valid, in date membership card will entitle the holder to 20% off the retail price of Genuine Harley-Davidson Parts and Accessories.

For more information regarding Harley-Davidson military programs & benefits, head here…

Editor’s Note: If you are reading this article on any website other than BikeReview.com.au, please report it to BikeReview via our contact page, as it has been stolen or re-published without authority.

Avon Cobra Chrome
Share this article