World Launch

Arai is extremely proud of their latest adventure lid, evident by the fact that they flew journalists to Japan from all over the globe to come and check out how …
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The Transalp has been part of the Honda lineup since the original was launched in 1986, with another two variants coming along in 2000, and 2008. The latest 2023 model …
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It has been a decade since Pierer Mobility, who own KTM, snapped up Husqvarna from BMW. Since then, the brand has gone from strength to strength, last year launching the …
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There was no way I was going to say no to Jeff when he nonchalantly asked if I wanted to head out to India for the world launch of the …
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“Fancy a trip to India for a Royal Enfield launch, mate?” Typical Jeff, casually understating what is obviously a big thing. After hearing not even half the stories of recent …
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It almost doesn’t seems possible that BMW Motorrad’s lineup-leading S 1000 RR sportbike actually made its official public debut a whole decade and a half ago in April 2008, with …
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Nothing succeeds like excess – and by concocting the M 1000 R, BMW is doing its best to confirm the truth of that axiom in a two-wheeled context. How else …
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Palpable excitement accurately sums up the feelings I had, having read the late-night text from Jeff, “Want to go to Bangkok in August for a world launch?” “Yes” I said, …
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Ever since John Bloor relaunched Britain’s legendary Triumph marque in 1991 with a range of three- and four-cylinder motorcycles that dared to target Japan Inc. head on, Triumph has always …
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Metzeler turned 150 back in 2013. To celebrate, they committed to the most extreme racing we know, the madly fast and dangerous North West 200, the Ulster Grand Prix in …
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