In June 2022 Christian Gladwell, 48, was appointed CCO/Chief Commercial Officer of Norton Motorcycles, ready to relaunch the brand under new ownership and “building upon the brand’s heritage, delivering unique …
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Norton is in the process of being reinvented by the management team recruited by TVS, the Indian manufacturer which acquired the bankrupt company in 2020 from the ashes of former …
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ELF, a French oil giant, became one of the biggest names in endurance racing and motorcycle innovation of the ’80s. At the head of this strange collaboration was one of …
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The Ducati Monster opened up a whole new world for the Italian brand. Pulling them out of a financial slump to become one of the most popular machines the brand …
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There’s a valid case for stating that the Ducati Monster is the single most important motorcycle to be produced anywhere in the world since the original Honda Super Cub debuted …
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Before it evolved into the long-distance version of Superstock racing that it’s become today, Endurance racing showcased the most innovative motorcycles on the planet. No motorcycle better qualifies for that …
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On July 12th, 1992, a modern two-wheeled fairy-tale came true. In a brave and tactically brilliant display of wet-weather riding on a drying track, four-time World champion Eddie Lawson won …
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Legend has it that Dick Mann’s Daytona 200-miles win on a factory-built Honda Formula 750 racer in March 1970 represented when Japanese in-line fours first established their domination of production-based …
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Japauto went from zero to hero with essentially overnight as the Honda CB750 broke cover in France back in the 60s. Avid racing fan and excellent business man Christian Vilaséca …
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It hardly seems possible that it’s 10 years since super-talented Italian MotoGP ace Marco Simoncelli so sadly died aged just 24 in the Malaysian GP in Sepang on October 23, …
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